6,000+
 Plano, TX
Please note: This space is a Lifestyle Intercept, not an organized event.
The space is available to interact with consumers during their daily routines.

About This Event

The Shops at Willow Bend is a shopping mall located in Plano, Texas with over 125 stores and three anchor stores. The mall is located at the intersection of West Park Boulevard and Dallas North Tollway.

Location, Location, Location
•30 minutes from DFW, the third busiest airport in the world
•The center of North Dallas’ population boom
•Framed by three major highway
•More than 145,000 vehicles per day travel the Dallas North Tollway
•140 hotels with more than 17,000 rooms within ten miles

Visitors That Stay & Spend
•Travelers’ economic impact of $570 million in Plano in 2014
•Collin County ranks 8th in the state for visitor spending
•More than 12 million business visitors to the metro area annually
•Average length of stay is three nights

Event Schedule

MONDAY
10:00am – 9:00pm
TUESDAY
10:00am – 9:00pm
WEDNESDAY
10:00am – 9:00pm
THURSDAY
10:00am – 9:00pm
FRIDAY
10:00am – 9:00pm
SATURDAY
10:00am – 9:00pm
SUNDAY
12:00pm – 6:00pm

Demographics

•Household income—$112,700—52% above the US average
•A population growth rate that is twice the national average thanks to a vibrant influx of businesses and corporate headquarters, and a relatively low cost-of-living
•Consumer retail spend trends 30%–40% above the national average



Amenities

Branded Vehicles O.K.



Event Terms and Cancellation Policy

N/A